The importance of wearing face masks in public is paramount. As more spaces require face coverings, carrying a face mask is part of our new normal. Before I leave my house I ask myself, "Do I have my phone?" and, "What about my wallet?" and of course, "Did I remember my face mask?"
In this unprecedented time, I’m trying to both wear my mask and never have it too far when it's not on. In trying to make sure my face mask is secure in public, I’m also trying to make my masks more stylish. Again, I'm Will and just like guacamole I'm always extra! In the last few weeks I not only found a new accessory that's oh-so stylish, but it's also super functional! Welcome to Instagram’s and fashion’s newest trend; the mask-chain movement.
This is a trend that I've been grow in popularity on Instagram and has now spanned dozens of listicles at top publications including British Vogue. In this new normal, functional fashion is taking the main stage. Top designers and brands have been releasing stylish face masks to help everyone find their socially distant style. Face mask chains are the newest accessory to join the social distance fashion movement, and I'm totally here for it.
Functional Fashion: Face Mask Chains Making Your Mask Stylish and Secure
As seen above, I paired my Old Navy face mask (to learn more about this mask and where to buy it click here) with my Omega Face Mask Chain from Express. The result was a stunning neutral style combination. (This combination made me even more excited for my Louis Vuitton MULTI POCHETTE ACCESSOIRES that I ordered in the same rich green color.) This combination complimented my tan neutral style sweats from Summer Fridays. I tied the look together with a chunky gold necklace from Asos and a gold bangle from Coach. Gold has always been my hardware of choice and it's a tone that goes great with summer 2020 style that's leaning into more neutral and pastel colors.
Rest assured that if gold isn't your color of choice there are mask chain accessories available in all different colors, styles, and materials. Face mask chains are as varied in styles and materials as the face masks they are meant for. I think it's exciting to see this new trend and accessory that is both fashion and function. To a degree I think that face masks chains both entice some people to wear their masks, while also just being another cash grab. Again, whatever the motivation as long as people wear face masks that is what matters.
Candidly, I tried to find the face mask chain I purchased and it was sold out. Upon doing some more research, I kept seeing mask chains sold out across different retailers. However, I did find on Etsy several listings for different kinds of masks and I will link that page here.
I'll also include a screenshot below of one of the most popular face mask chains on social media. This is the Nikki Face Mask Chain Strap from Pretty Connected Shop. These chains are not only super versatile but the company has done so much good in giving back during this unprecedented time, and we love to see it and support it! (Yes, I'm totally ordering this chain now that I found it.)
At the end of the day whether you go gold, or silver, or you want a bow, or you wear your face mask au naturel, just wear a face mask!
Let me know, have you seen this trend going? Do you think you'll join the mask-chain movement? Let me know in the comments below or tag me with your reply on social media @Willsshowem
Thanks for reading these Words by Will! See you in the next post!
Author William Samayoa
Marketer by profession and storyteller by passion. L.A. raised, proud Latino, and pop culture enthusiast.